Bharat Express

India’s Digital Economy Reaches Milestone; Positioned For Continued Growth Amid IPO Surge

India’s digital economy has surged tenfold, heading toward the $1 trillion mark, driven by a dynamic IPO market that accounted for over 30% of global listings in 2024.

ECONOMY

India’s digital economy has surged tenfold, heading toward the $1 trillion mark, driven by a dynamic IPO market that accounted for over 30% of global listings in 2024, according to a recent report by Redseer Strategy Consultants.

The report, launched at a special event on Friday, highlights India’s expanding influence on the global market.

India’s IPO sector has seen significant growth, contributing 31% to the global IPO volume last year, with over $3 billion raised in total. This impressive achievement aligns with the country’s ambitious goal of reaching a $13 trillion market capitalization by 2030.

Strong investor participation has been a key factor in this growth, underscoring India’s rising prominence in global financial markets.

The Evolution Of India’s Economy In Startup Ecosystem

India’s startup ecosystem is rapidly evolving. With over 100 unicorns and a growing number of ‘soonicorns’, the country’s startups are moving beyond the early stages of hypergrowth.

They are now focusing on profitability, premiumisation, and adopting omnichannel strategies. This shift signals a maturation of the sector, with startups embracing more sustainable business models.

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The event also highlighted India’s IPO boom, with 330 listings in 2024 alone, a sector that now accounts for more than 30% of global IPO volumes. This rapid expansion reflects the increasing confidence of both domestic and international investors in India’s growing economic potential.

Growth In Retail Investment And Emerging Market Opportunities

India is also witnessing a surge in retail investors, significantly lowering the average age of investors. The report noted that the average age of retail investors in India has dropped from 42-44 years to under 30, reflecting a more youthful and engaged investment community.

India currently boasts 350 brands with revenues exceeding $100 million, pointing to a market that remains largely under-branded and fragmented. Many categories are still dominated by unorganised players, offering substantial opportunities for premium and luxury brands to enter the market.

According to the report, digital retail is expected to account for 12% of all retail sales by 2030, which will unlock considerable potential in high-end product segments.

Rural Commerce And B2B Sectors Show Promise

In addition to the retail boom, rural commerce is emerging as a major investment opportunity. Increased accessibility and rising aspirations among rural consumers are driving this growth. Meanwhile, India’s B2B sector is undergoing a “silent revolution,” with technology-driven supply chain efficiencies creating new global opportunities.

Expert Insights On India’s Business Economy Landscape

At the event, Sachin Bansal, Chairman of Navi, discussed the evolving role of line managers in shaping employee experience and company culture. He emphasized the operational differences across industries, pointing out that while the financial services sector prioritises technology investments, the e-commerce industry relies on a robust logistics and inventory infrastructure.

Anil Kumar, CEO of Redseer Strategy Consultants, concluded, “India’s digital and startup ecosystem is at a crucial inflection point. The next decade will belong to companies that master omnichannel strategies, premiumisation, and capital efficiency. Our goal is to provide founders, investors, and industry leaders with actionable insights that will drive long-term success.”

As India continues to rise on the global stage, its digital economy, IPO activity, and expanding market opportunities will drive future growth.



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