India’s leading travel tech company, EaseMyTrip, has launched a new investment platform named ‘EMT Invest’, signalling its strategic expansion beyond travel services.
The company made the announcement on Monday, stating that the initiative is designed to invest in businesses that are already profitable, with a minimum pre-tax profit (PBT) of ₹5 crore or more.
EaseMyTrip’s CEO and co-founder, Nishant Pitti, shared the news on X (formerly Twitter), highlighting the company’s vision to empower growth-stage businesses.
According to Pitti, EMT Invest reflects EaseMyTrip’s ambition to evolve into a broader ecosystem player by identifying and scaling high-potential, stable ventures.
Through EMT Invest, EaseMyTrip aims to support businesses that have a proven track record of profitability.
The company plans to leverage its vast ecosystem, including over 30 million users, cutting-edge technology, and capital access to help partner companies scale faster.
The initiative particularly targets entrepreneurs who have built solid businesses but need resources or strategic guidance to expand further.
By offering these companies both financial backing and operational support, EaseMyTrip hopes to create a win-win scenario—fueling growth for the investees while also diversifying its business portfolio.
In an official statement, EaseMyTrip clarified its role in the growth journey of these businesses.
“We want founders to concentrate on running their core operations while we take on the responsibility of scaling their business,” the statement read. “With EMT Invest, we will enable profitable ventures to reach new heights by offering them the tools and platforms they need to grow.”
This launch marks a major step in EaseMyTrip’s broader strategic vision.
While the company has built its brand in the competitive travel tech space, EMT Invest reflects its intent to become a multi-sector enabler of growth. The move also highlights the growing trend among Indian startups to diversify and play a more active role in the startup and SME ecosystem.
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