Prashant Kumar
CEO - Bharat Express Digital
Chief Advisor to the Chairman & Managing Director and Editor-in-Chief
Mr. Prashant Kumar is a digital, media and growth transformation leader with 18+ years of experience across strategy, technology, AI, marketing and business transformation, having worked with leading organisations including Amazon, IBM, Adidas and Tata Consumer Products.
At Bharat Express, he leads transformation, audience growth, technology, partnerships, monetisation and new business initiatives to build a scalable, future-ready media ecosystem.
Bharat Express News Network
Engineered Power: How An Electrical Engineer From Bakhtiarpur Fixed Bihar’s Political Grid
How Nitish Kumar’s engineering background mirrors his approach to Bihar political strategy, balancing alliances, governance and competing social forces.
The Silent Majority: How Nitish Kumar Built A Political Fortress Out Of Bihar’s Unknown Castes
How Nitish Kumar built a broad Bihar coalition around EBCs, Mahadalits, non-dominant OBCs and women through representation and welfare.
Sugarcane, Seats And Power: Why Western UP’s Politics Is Unlike Anywhere Else
From sugarcane economics to caste coalitions and alliances, explore the local forces shaping Western UP politics and elections.
The Green Flag: How Chaudhary Charan Singh Made The UP Farmer A Political Kingmaker
How Chaudhary Charan Singh used land reform, kisan politics and rural mobilisation to make the UP farmer a powerful electoral force.
The Battle For Relevance: Can The Congress Ever Rebuild Its Base In India’s Heartland?
Congress faces a long road to rebuild its political base across India’s heartland through stronger organisation, local leadership and alliances.
From Nehru’s Phulpur To Rae Bareli: The Historic Rise And Fall Of The Grand Old Party In Uttar Pradesh
From Nehru’s Phulpur to Rae Bareli, trace the historic rise, decline and selective revival of Congress in Uttar Pradesh.
The Lost Fortress: How The Congress Party Lost Its Hold On Uttar Pradesh
How Congress lost its long-standing hold on Uttar Pradesh through fractured social coalitions, rising regional parties and organisational decline.
Elephant In The Room: Decoding BSP’s Silent Voters And Electoral Magic
BSP silent voters remain an important factor in Uttar Pradesh politics, shaping vote shares, close margins and the party’s electoral influence.
Iron Lady Of Uttar Pradesh: The Untold Story Of Mayawati’s Rise To The Lucknow Throne
Explore Mayawati’s rise from a Delhi-based teacher to a four-time Uttar Pradesh Chief Minister and the enduring legacy of Behenji.
The Blue Surge: How Kanshi Ram’s Bicycle Movement Shook UP’s Power Elite
How Kanshi Ram’s bicycle movement built Bahujan political mobilisation, challenged established power structures and reshaped Uttar Pradesh politics.
