Bharat Express DD Free Dish

Prashant Kumar

CEO - Bharat Express Digital
Chief Advisor to the Chairman & Managing Director and Editor-in-Chief

Mr. Prashant Kumar is a digital, media and growth transformation leader with 18+ years of experience across strategy, technology, AI, marketing and business transformation, having worked with leading organisations including Amazon, IBM, Adidas and Tata Consumer Products.

At Bharat Express, he leads transformation, audience growth, technology, partnerships, monetisation and new business initiatives to build a scalable, future-ready media ecosystem.

Bharat Express News Network


How Anupriya Patel’s political journey reflects the changing role of women leaders, regional identity and representation in Purvanchal and Uttar Pradesh.

How sugarcane, silicon, agricultural technology and rural skilling could reshape the future of UP farmers through a skills-led approach linked to Jayant Chaudhary.

How Mayawati transformed Dalit representation into political power, reshaping debates around dignity, empowerment, caste politics and social mobility in Uttar Pradesh.

How Akhilesh Yadav brought youth, technology, welfare and development into the language of regional politics while retaining the Samajwadi Party’s social justice roots.

How Yogi Adityanath’s UP governance model combines law and order, investment, infrastructure, ODOP and administrative reforms to shape the state’s development blueprint.

How Amit Shah’s Uttar Pradesh strategy drew on organisation, alliances, timing and booth-level execution to reshape the BJP’s political fortunes.

How Narendra Modi reshaped Uttar Pradesh politics through the Delhi-Lucknow axis, BJP organisation and the Modi-Yogi model, and how 2024 changed the equation.

Chirag’s journey to claim his father’s Dalit legacy explores identity, memory, dignity, resistance and the continuing struggle for social justice.

How Ram Vilas Paswan used social representation, coalition timing and political flexibility to remain relevant across changing governments.

Why the Left remains relevant in rural Bihar through land, labour, caste and village-level mobilisation despite recent electoral setbacks.