Watch The First Look Of Air India Planes After Major Logo, Design Change

Major airline Air India posted the first image of its aircraft on Saturday after changing its name, logo, and livery after being acquired by the Tata Group.

New logo of Air India

Air India uploaded images of its A350 aircraft parked in a paint shop in Toulouse, France, on X, formerly known as Twitter. This winter, the jet will touch down in India.

Here is the majestic A350 in our new livery for the first time, as seen in Toulouse’s paint shop. This winter, our A350s start returning home… @Airbus,” tweeted Air India.

As part of its rebranding effort, Air India earlier in August announced its new logo and color palette.

Here's the first look of the majestic A350 in our new livery at the paint shop in Toulouse. Our A350s start coming home this winter… @Airbus #FlyAI #AirIndia #NewFleet #Airbus350 pic.twitter.com/nGe3hIExsx

— Air India (@airindia) October 6, 2023

The new logo, which features a more stylized design and a new color scheme of red, white, and purple, is a contemporary interpretation of the airline’s well-known Maharaja mascot.

The bright red lettering of Air India is still there in the new color scheme but is in a different font. Air India is written in white in a red area on the underside of the aircraft as part of the color scheme.

According to the airline, the new livery and design of the aircraft incorporate a pattern that is inspired by the chakras and a color scheme of deep red, aubergine, and gold highlights.

The airline’s previous logo, which depicted a red swan embellished with the recognizable orange Konark Chakra, has been replaced.

Tata Sons Chairman N Chandrasekaran stated the new logo “signifies limitless possibilities” when unveiling it.

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In January 2022, Tata Sons bought Air India through Talace Private Limited, a wholly owned subsidiary. Later, it was revealed that Air India and Vistara, a different Tata Sons division, would be combined to form a more cohesive organization. By March 2024, this merger is expected to be finished.