Bharat Express

SBI Card and Reliance Retail collaborate to introduce a co-branded card

The card comes in two varieties: Reliance SBI Card, and Reliance SBI Card PRIME

co-branded card

SBI has established a partnership with Reliance Retail to roll out the Reliance SBI Card. It is a co-branded credit card from SBI and Reliance Retail that allows cardholders to shop at various Reliance Retail locations.

The card is lifestyle-focused, with a variety of programs and unique benefits available to cardholders from mass to premium spending categories.

The card comes in two varieties: Reliance SBI Card, and Reliance SBI Card PRIME.

The official announcement said Reliance SBI Card’s particular features and rewards, will assist you in transacting goods from different departments like fashion and lifestyle, grocery, consumer electronics, pharma, furniture, jewelry, and many more. Cardholders will be able to take advantage of customized deals.

In a statement, the Director of Reliance Retail Limited, V Subramaniam stated, “Our co-branded credit card with SBI Card is one more step towards this commitment”.

He went on to say, “We are excited to partner with SBI Card, a leader in the card industry, to offer Reliance SBI Card with a wide range of benefits, exclusive discounts, and rewards for shopping with us online and at all our stores”.

“Together with SBI Card, we hope to continue to exceed expectations and bring joy to our customers”, Subramaniam added.

SBI’s CEO & MD, Abhijit Chakravorty, noted, “Reliance SBI Card has been developed as a holistic product that is relevant for major consumer segments. It is a powerful addition to our robust co-brand portfolio, and we expect this to become a popular credit card given the universal usage avenues that it offers”.

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