Business

JLR Reduces Prices Across Luxury SUV Range In India Following GST Cut

Jaguar Land Rover (JLR) has announced substantial price reductions across its luxury SUV portfolio in India, passing on the benefits of the recently implemented Goods and Services Tax (GST) rate revision to its customers.

Effective immediately, the price drop spans from ₹4.5 lakh to ₹30.4 lakh, covering popular models such as the Range Rover, Defender, and Discovery.

The decision comes in light of the central government’s decision to reduce GST on luxury vehicles, a move welcomed by the automotive sector.

JLR’s Managing Director for India, Rajan Amba, termed the reform ‘a much-needed impetus’ that aligns with the company’s long-term vision for India’s luxury automotive segment.

“The GST rationalisation on luxury vehicles is a welcome move for customers and for the industry,” said Amba. “It reinforces our confidence in the Indian market.”

Price Cuts Across JLR’s Flagship Models

According to the company’s official announcement, all major SUV lines, Range Rover, Defender, and Discovery, will now come with lower ex-showroom prices.

The highest reduction, ₹30.4 lakh, is reportedly applied to certain high-end Range Rover variants.

The move not only makes these premium vehicles more accessible to Indian buyers but also places JLR in a competitive position against other global automakers operating in India.

JLR’s announcement comes on the heels of a similar development from Volvo Car India.

The Swedish carmaker declared a price reduction of up to ₹6.9 lakh across its internal combustion engine (ICE) models, effective from 22 September.

The changes reflect an industry-wide trend of swift alignment with the revised GST framework, aimed at reviving demand in the luxury automobile market.

With GST relief trickling down to customers, the luxury car market in India could see a spike in bookings in the coming months.

Analysts expect the new pricing to drive more footfall to premium showrooms as the festive season approaches.

Also Read: Cultural Tourism Takes Centre Stage In India’s 2025 Travel Trends

Geetanjali Mishra

Recent Posts

Justice Surya Kant Calls For Empathetic Tech-Driven Legal Aid System At NALSA Conference

Justice Surya Kant urged empathetic, tech-driven legal aid reforms to make justice accessible and inclusive.

10 mins ago

SC To Live Stream National Conference On Legal Aid & Legal Services Day Celebrations

Supreme Court to live stream NALSA’s National Conference and Legal Services Day celebrations online.

34 mins ago

CJI Gavai Describes Legal Aid As ‘Gandhi Ji’s Talisman In Action’ At National Conference

CJI Gavai calls legal aid Gandhi Ji’s talisman in action, reaffirming justice for all.

51 mins ago

PM Modi Reaffirms Commitment To ‘Ease Of Justice’ For All

PM Modi stresses ‘Ease of Justice’ as key to ensuring equality, empowerment, and timely access.

2 hours ago

Fitness Expert Lists 10 Clear Signs You’re Overexerting At The Gym

NASM-certified trainer Alex highlights ten warning signs of overtraining at the Gym, from persistent soreness…

2 hours ago

PIB Fact Check Denies Claims Of PMO Interfering In ABP News Interview Removal

PIB Fact Check refutes viral claims that the PMO ordered ABP News to delete an…

3 hours ago