Domino’s Special Menu for Valentine's Day
The largest pizza business in India, Domino’s Pizza, is launching a limited-edition “Love Loaded Menu” to make Valentine’s Day even more special. By providing a distinctive heart-shaped menu to make Valentine’s Day special for their loved ones, Domino’s hopes to build on the success of its recent brand relaunch campaign, “It Happens only with Pizza,” and enrich the occasion in a memorable and distinctive way.
Domino’s is introducing a special Valentine’s Day offering called the Love Loaded Menu, which offers an extra layer of joy to the celebration and aims to increase event share. Every pizza, including the traditional Margherita and the decadent Chicken Pepperoni, is made with a unique “Double Cheese Crunch” crust that promises a cheese explosion sandwiched between two thin, heart-shaped crusts. The heart-shaped Chocolate Lava Cake is a beautiful touch to make the Valentine’s celebration even more unique, and it complements the savory treats. For a brief period, starting on February 1st, the new range is accessible.
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Commenting on the occasion, Sandeep Anand, EVP and Chief Marketing Officer at Domino’s India said, “Domino’s is thrilled to introduce the Love Loaded Menu, a limited edition heart-shaped menu crafted exclusively for Valentine’s Day. As a brand, we are relentlessly focused on staying relevant to our customers, and Valentine’s Day holds immense significance for them. At Domino’s, we take pride in making moments even more special for our customers, and our Love Loaded Menu is a testament to our dedication to delighting taste buds with both creativity and deliciousness to uplift every Valentine’s Day celebration!”
For many years, Domino’s has been loved as the backdrop for bringing people together over mouthwatering pizza. Domino’s presents their brand ethos of “It Happens Only with Pizza” in an intriguing TVC for the launch, emphasizing the importance of the brand at pivotal occasions. This inventive method, which emphasizes the complex banter between a couple while enjoying a piece of pizza, is a fantastic illustration of the dedication to crafting special moments.
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