From Shopping To Memories: Why Indians Are Choosing Experiences
Indian consumers are increasingly spending on travel, dining, entertainment and other experiences alongside physical goods.
No Plans This Weekend? Why Gen Z, Millennials May Be Happier That Way
Gen Z and millennials are embracing weekends with more personal time, close friendships, well-being and meaningful downtime.
Cultural Tourism Takes Centre Stage In India’s 2025 Travel Trends
Cultural travel is on the rise in India, with 2025 seeing more travellers exploring traditional festivals, historic sites, and unique local experiences across the country.
