Reliance Consumer Products Limited’s popular brand, Campa, is set to expand its reach in the UAE through a strategic partnership with the e-commerce platform Noon Minutes. UAE customers can now enjoy quick delivery of Campa beverages, with orders arriving in less than 15 minutes, enhancing convenience for consumers in the region.
Strategic Collaboration Enhances Beverage Offering
The partnership between Reliance Consumer Products and Noon Minutes aims to strengthen Noon Minutes’ beverage portfolio. This move follows the official launch of Campa in the UAE markets earlier this week. The convenience of fast delivery paired with a high-quality product will likely attract a broad consumer base.
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Ali Kafeel Hussain, Chief of Staff at Noon, shared his excitement about the collaboration, stating that Noon Minutes provides customers with instant access to their favorite products.
He emphasized that the addition of Campa to their portfolio marks a significant milestone, ensuring faster delivery and more opportunities for people to enjoy the popular drink. “Our mission is to deliver products to customers faster,” Hussain added.
Expansion Plans In The UAE Market
Ketan Modi, CEO of Reliance Consumer Products Limited, expressed his enthusiasm about the exclusive partnership with Noon Minutes, noting its role in expanding Campa’s presence in the UAE. He stated, “We are excited to announce Campa’s exclusive partnership with Noon Minutes as we continue to grow our footprint in the UAE.”
Customers in the UAE can further order Campa Cola, Campa Lemon, and Campa Orange through the Noon Minutes platform, exclusively available via the Noon Super App.
Customers will receive these products in 15 minutes or less across the UAE, offering added convenience for busy consumers.
This collaboration significantly advances Reliance’s expansion strategy and will enhance the beverage delivery experience in the UAE.
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