India’s smartphone export market has seen a major boost, with Apple and Samsung now accounting for around 94% of the country’s total smartphone exports, according to Counterpoint Research’s ‘Make in India’ report released on March 20, 2025.
The data highlights a 6% year-on-year (YoY) growth in ‘Made in India’ smartphone shipments in 2024, largely driven by these two tech giants.
Both Apple and Samsung have significantly ramped up their manufacturing operations in India, aligning with the country’s strategic push to reduce reliance on imports and enhance its position in global supply chains.
Samsung maintained its leadership in the Indian smartphone manufacturing sector in 2024, marking a 7% YoY growth.
The South Korean brand’s export volumes surged by 13%, propelling its continued dominance in the market.
Samsung’s expanded manufacturing capacity has been key in meeting both domestic and global demand.
Vivo secured the second position with an impressive 14% YoY growth, capturing a 14% share of India’s smartphone shipments.
Foxconn, Apple’s key supplier, also saw significant growth, with a 19% YoY increase in its manufacturing volumes.
The strong demand for Apple’s iPhone 14, iPhone 15, and iPhone 13 models was central to Foxconn’s performance in 2024.
Oppo, however, slipped to the fourth position, experiencing a sharp 34% decline in shipments YoY.
Meanwhile, DBG’s manufacturing volumes grew at double digits, driven by strong performances from Xiaomi and Realme brands.
Tata Electronics emerged as the fastest-growing smartphone manufacturer in 2024, registering an impressive 107% YoY growth.
The iPhone 15 and iPhone 16 models were the primary drivers behind Tata’s rapid growth, cementing its position as a rising player in the market.
In the broader mobile handset segment, including both smartphones and feature phones, Dixon Technologies maintained its leadership, benefiting from strong shipments from Transsion brands and Motorola.
Dixon’s smartphone manufacturing grew by 39% YoY, fueled by new partnerships with Transsion and Realme.
The growth in smartphone exports is also attributed to India’s Production-Linked Incentive (PLI) scheme, which has encouraged global manufacturers to set up or expand their production facilities in the country.
This initiative, along with India’s affordable labor costs and favorable manufacturing environment, is proving to be a major catalyst for the sector’s growth.
Looking ahead, Prachir Singh, Senior Research Analyst at Counterpoint, predicts that smartphone manufacturing in India will continue to grow at double-digit rates in 2025.
The country’s large domestic market, affordable labor, and government incentives are expected to drive further diversification and resilience in the global smartphone supply chain.
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