Picture Credit: AP
Taylor Swift has reportedly completed filming for a new festive-themed music video during a discreet trip to London last weekend.
According to UK media outlets, the global pop icon flew in from New Jersey on a private jet to shoot the promo for Opalite, a track from her upcoming project ‘The Life of a Showgirl’.
The production took place at a range of unexpected locations, including the Whitgift Centre in Croydon, South London. Filmmakers shot additional scenes at the Mildmay Club in Stoke Newington, where they directed extras in retro costumes to leave the venue carrying Christmas decorations, glitter cannons and festive props.
Cameos and High Budget Add to Anticipation
Reports suggest that the project will feature cameo roles by singer Lewis Capaldi and actor Domhnall Gleeson, adding further intrigue to the production.
An insider quoted by The Sun described the entire operation as ‘military-level’, with Swift’s team working round the clock to ensure she remained out of sight.
The music video is believed to have a nostalgic atmosphere, drawing comparisons to Love Actually and classic John Lewis Christmas adverts. Industry sources estimate that Swift allocated around $1.3 million for the shoot, including substantial costs for hiring and decorating the shopping centre to suit the festive theme.
Security for the project was exceptionally tight. The production team reportedly assigned cast and crew numbers instead of names and transported them between buildings while surrounding them with umbrellas and screens to prevent any leaks.
The team informed some shops that filming was underway but told them it was for an insurance commercial to minimise curiosity.
Onlookers noted creative substitutes used during the shoot, including a banana milkshake to mimic eggnog and grape juice in place of champagne for festive scenes.
Despite extensive speculation, Swift’s team has not officially commented on the project. However, the scale of the operation and the secrecy surrounding it have already sparked excitement among fans awaiting the release of her latest musical film venture.
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