Legal

Delhi HC Seeks Patanjali’s Response Over Misleading Ads Against Dabur

Issuing a notice to Baba Ramdev’s Patanjali Ayurveda company the Delhi High Court on Tuesday sought a reply from the cmpany as it was addressing a petition by consumer goods giant, ‘Dabur’. 

Dabur had filed a petition in the High Court alleging that Patanjali was running misleading advertisements against Dabur’s Chyawanprash products.

Dabur has moved the Delhi High Court, seeking a ban on Patanjali’s alleged derogatory advertisements. The court, led by Justice Mini Pushkarna, will hear the case in the last week of January.

Also Read: Justice G Narendra Takes Charge As Chief Justice Of Nainital High Court

Initially, the court suggested arbitration. However, Dabur insisted on immediate relief, prompting the court to agree to hear the matter. Senior advocate Akhil Sibal, representing Dabur, argued that Patanjali Ayurveda is a “habitual offender.” He cited a Supreme Court order from earlier this year, where Patanjali, Baba Ramdev, and Acharya Balkrishna issued public apologies in a contempt petition.

Dabur objected to a recent advertisement by Patanjali founder Swami Ramdev. In the ad, Ramdev questioned the authenticity of other Chyawanprash brands, claiming only Patanjali follows the ancient Ayurvedic traditions of Charak, Sushruta, and Chyawanrishi. Dabur argued this message misleads consumers and harms competitors.

Sibal emphasized that all Chyawanprash products must adhere to formulations in Ayurvedic texts. He added that Dabur, holding a 61.6% market share in the segment, is unfairly targeted by such claims.

In 2017, the Delhi High Court had already barred Patanjali from airing Chyawanprash advertisements. Dabur now seeks similar action against the latest ad.

The court will decide whether the advertisement violates fair competition and misrepresents rival products.

Gopal Krishna

Recent Posts

Dr Rajeshwar Singh Leads Wildlife Conservation Event 4.0 In Lakhimpur Kheri

Lakhimpur Kheri hosted Wildlife Conservation Event 4.0, organised by the Environment Warriors organisation.

1 hour ago

BKU Leaders Naresh & Rakesh Tikait Oppose India’s Water Supply Cut To Pakistan After Pahalgam Attack

After the Pahalgam attack, India cancelled the Indus Water Treaty and announced it would stop…

1 hour ago

CM Rekha Gupta Launches Ayushman Vay Vandana Scheme For 70+ Citizens In Delhi; Credits PM Modi

Delhi Chief Minister Rekha Gupta launched the Ayushman Vay Vandana Scheme, providing health insurance for…

2 hours ago

India Expresses Strong Objection To BBC Over Pahalgam Terror Attack Coverage; Sends Formal Letter

The BBC has faced objections from the Central government over its use of the term…

3 hours ago

TV Somanathan: The Exemplary IAS Officer Who Sets A Benchmark For Simplicity & Dedication

TV Somanathan, India’s 33rd Cabinet Secretary, is known for his simplicity, intellectual prowess, and administrative…

4 hours ago

Supreme Court To Hear Plea Seeking Regulation Of Obscene Content On Social Media And OTT Platforms

The Supreme Court agreed to examine PIL that calls for immediate and stringent regulation of…

4 hours ago