Business

Apple To Roll Out Localized AI In India; Reports Strong Q1 Growth

Apple CEO Tim Cook has announced that Apple Intelligence will be introduced in localized English for the Indian market in April, alongside several other languages.

He made the statement while addressing analysts following the release of Apple’s financial results for the fiscal 2025 first quarter, which ended on 28 December 2024.

The company reported quarterly revenue of $124.3 billion, marking a 4% year-over-year increase.

Cook stated, “We are working hard to take Apple Intelligence even further. In April, we’re bringing Apple Intelligence to more languages, including French, German, Italian, Portuguese, Spanish, Japanese, Korean, and simplified Chinese, as well as localized English to Singapore and India.”

He also noted that the iPhone’s active installed base reached a record high across all geographic regions.

“We also set an all-time record for upgraders. According to a recent survey from Kantar, during the December quarter, iPhone was a top-selling model in the US, urban China, India, the UK, France, Australia, and Japan,” asserted the Apple CEO.

Apple’s newly appointed CFO, Kevan Parekh, pointed to increased enterprise adoption of Apple products, citing Zomato’s deployment of Macs as an example.

He noted, “We also see strong demand in our emerging markets. For example, Zomato, a leading food ordering and delivery company in India, has deployed thousands of Macs across their workforce to foster innovation.”

Key Role Of India In Apple AI Expansion

Cook emphasized India’s significance in Apple’s performance in emerging markets.

He noted, “We have great results in a number of emerging markets, and as you know from past calls, particularly keen on India. India set a December-quarter record during the quarter, and we are opening more stores there, we’ve announced that we’re going to open four new stores there. The iPhone was the top-selling model in India for the quarter, and it’s the second-largest smartphone market in the world and the third-largest for PCs and tablets, so there’s a huge market, and we have a very modest share in these markets, and so I think there’s lots of upside there, and that’s just one of the emerging markets.”

Additionally, Parekh emphasized that Apple’s strong financial performance enabled record earnings per share (EPS) and substantial shareholder returns.

“The company’s “record revenue and strong operating margins drove EPS to a new all-time record with double-digit growth and allowed us to return over $30 billion to shareholders,” he said.

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Mankrit Kaur

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